How Keyword Quality Score Helps Make Google Ad Campaigns More Effective
Introduction For those not familiar with Quality score (QS). Google gives each keyword in your AdWords account a Quality Score or QS. QS is a numerical value that ranges between 1 and 10. To allot a...
View ArticleAutomatic Bidding in Campaign
Is it true that we have to set a CPC bid limit when we’re using automatic bidding? The above question will be answered in the following paragraphs. With automatic bidding, the Search Engine Marketing...
View ArticleBest of the Week! – Dec 24 2010
This week’s hot news, events and videos from the online marketing and social media world. Kodak’s Social Media Play: Kodak recently introduced a service they are calling Social Photo Album Creator for...
View ArticleBest of the Week! – Dec 31 2010
This week’s hot news, events and videos from the online marketing and social media world. Social Media Monitoring: 7 Ways to Fatten Your Social Media Monitoring Payback. Best and Worst Campaigns: Top...
View ArticleBest of the Week! – Jan 7 2011
This week’s hot news, events and videos from the online marketing and social media world. Social Media 2011: SEO for Social Media ‘Must Change’ in 2011. In-Vehicle Infotainment: Pioneer Brings Deeper...
View ArticleBest of the Week! – Jan 14 2011
This week’s hot news, events and videos from the online marketing and social media world. Position² Blog: Integrating Social Media Monitoring with Business Functions: Customer Service How-to: The Four...
View ArticleBest of the Week! – Jan 21 2011
This week’s hot news, events and videos from the online marketing and social media world. Position² Blog: Quora: A Growing Channel for Brand Monitoring and Engagement. Power of Social Media: Pew...
View ArticleBest of the Week! – Jan 28 2011
This week’s hot news, events and videos from the online marketing and social media world. Position² Blog: Integrating Social Media Monitoring with Business Functions: Marketing. Survey: Many Brands...
View ArticleBest of the Week! – Feb 04 2011
This week’s hot news, events and videos from the online marketing and social media world. Position² Blog: The Enterprise Social Media Command Center: Processes. Social Media 101: Lessons From Ford’s...
View ArticleBest of the Week! – Feb 11 2011
This week’s hot news, events and videos from the online marketing and social media world. Report: Facebook Tops Social Media Brand Loyalty. Analysis: Why 80% of Your Social Media Efforts May Miss the...
View ArticleTips for Running a Search Re-Targeting Campaign
Search re-targeting became one of the fastest growing trends in 2012 and it is expected to surpass projections this year. So what is search re-targeting? Search re-targeting is a form of advertising...
View ArticleTips for Running a Search Re-Targeting Campaign
Search re-targeting became one of the fastest growing trends in 2012 and it is expected to surpass projections this year. So what is search re-targeting? Search re-targeting is a form of advertising...
View ArticleNew Google PLA Format Based on Reviews and Ratings
Google is testing a new form of its Product Listing Ad (PLA). In this new format, a search for “best anti-virus software solution” will display software products in the order of a numerical ranking...
View ArticleBest of the Week! – Dec 24 2010
This week’s hot news, events and videos from the online marketing and social media world. Kodak’s Social Media Play: Kodak recently introduced a service they are calling Social Photo Album Creator for...
View ArticleBest of the Week! – Dec 31 2010
This week’s hot news, events and videos from the online marketing and social media world. Social Media Monitoring: 7 Ways to Fatten Your Social Media Monitoring Payback. Best and Worst Campaigns: Top...
View ArticleBest of the Week! – Jan 7 2011
This week’s hot news, events and videos from the online marketing and social media world. Social Media 2011: SEO for Social Media ‘Must Change’ in 2011. In-Vehicle Infotainment: Pioneer Brings Deeper...
View ArticleBest of the Week! – Jan 14 2011
This week’s hot news, events and videos from the online marketing and social media world. Position² Blog: Integrating Social Media Monitoring with Business Functions: Customer Service How-to: The Four...
View ArticleBest of the Week! – Jan 21 2011
This week’s hot news, events and videos from the online marketing and social media world. Position² Blog: Quora: A Growing Channel for Brand Monitoring and Engagement. Power of Social Media: Pew...
View ArticleBest of the Week! – Jan 28 2011
This week’s hot news, events and videos from the online marketing and social media world. Position² Blog: Integrating Social Media Monitoring with Business Functions: Marketing. Survey: Many Brands...
View ArticleBest of the Week! – Feb 04 2011
This week’s hot news, events and videos from the online marketing and social media world. Position² Blog: The Enterprise Social Media Command Center: Processes. Social Media 101: Lessons From Ford’s...
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